Articles Archive

Issue 1 – October 2025

The Future Digitalisation of The Malaysian Employers Federation

An inside look at the Malaysian Employers Federation’s journey toward digital transformation—exploring the challenges slowing its progress and the strategies needed to strengthen its technological competitiveness.

Authors: Ismail, N., Yusuff, A. S., Zulkifly, S. H., & Zamiruddin, R. A.

Exploratory Study on The Acceptance and Adoption of Mobile Learning in The Commercial Banking Sector

This study examines the adoption of mobile learning in Malaysia’s commercial banking sector, uncovering how organisational culture, leadership, and employee attitudes influence its success. It highlights key challenges and proposes a framework to support effective digital learning integration.

Authors: Lai, T. M., Ab Hamid, N. R., & Abd Rahman, A.

Management Technology System (MTS) Usage for Sustainable Performance: A Case Study of Employees at Malaysian Employers Federation (MEF)

This study explores the behavioural factors shaping technology adoption among Malaysian Employers Federation members. Using TAM and TPB models, it reveals that perceived control and attitudes strongly influence users’ willingness to embrace digital tools, offering insights to strengthen MEF’s digital transformation strategy.

Authors: Sudari, M. S. A., Kiong, F. A., Zulkifly, S. H., & Rajadurai, R. J. V.

Driving Business Sustainability Through Implementation of Predictive Technology: A Case Study of Malaysian Oil and Gas Support Services

This study explores how predictive technology—through data analytics, AI, and machine learning—can drive sustainability in Malaysia’s oil and gas support services industry. It highlights how smarter data use enhances efficiency, reduces costs, and supports greener, more resilient business operations.

Authors: Idris, I., Ab Hamid, N. R., & Zamiruddin, R. A.

Strategic Factors Influencing The Implementation of Strategic Management of IT (SMIT) and Its Impact on Academicians’ Performance in Indonesian Higher Education Institutions

This study investigates how strategic IT management drives performance among academicians in Indonesian higher education. It shows that technological and business model innovation strengthen strategic alignment, ultimately improving teaching, research, and community engagement across HEIs.

Authors: Slamet, C., Abd Rahman, A., & Ramdhani, M. A.

Issue 2 – Business Strategy And Operational Excellence

Optimizing Operational Management in Offshore Crane Services: A Case Study on Handal Energy Berhad

Handal Energy Berhad is addressing critical offshore crane operational bottlenecks, including talent shortages and high maintenance costs, identified through stakeholder analysis. The study proposes Industry 4.0 solutions, such as predictive maintenance, to improve performance in response to increasing energy investments.

Authors: S. Mahmud, T. B. Z., Ali, J., V. Rajadurai, R. J., & Zamiruddin, R. A.

Unpacking the Beef Supply Chain: A Case Study of Operational Challenges and Consumer Behaviour in Nusantara Meat Berhad, Malaysia

Nusantara Meat Berhad (NMB) is spearheading a mission to revolutionize Malaysia's beef industry by overcoming severe supply shortages, high import costs, and labor deficits. This case study highlights the systemic supply chain flaws while offering actionable, innovative policy reforms to supercharge local production.

Authors: Jaafar, M. H., Yusuff, A. S., Mahmud, K. N., & Zulkifly, S. H.

Affordable Housing Challenges in Urban Malaysia: A Case Study of Residensi Gurneymas, Kuala Lumpur

This study examines the critical challenges of urban affordable housing in Malaysia by focusing on the government-backed Residensi Gurneymas project in Kuala Lumpur. The research highlights a severe supply-demand mismatch for middle-income households and advocates for policy reforms like flexible financing and public-private partnerships to bridge the affordability gap.

Authors: T. Mansor, T. A., Yusuff, A. S., Abd Aziz, K., & Zamiruddin, R. A.

Critical Success Factors in The Rothmans of Pall Mall (Malaysia)-Malaysian Tobacco Merger

This study applies the PIE Model to examine the successful 2000 merger that formed British American Tobacco (Malaysia) Limited, analyzing critical factors across pre-merger planning, integration, and post-merger evaluation. The findings reveal that success hinges on clearly defined initial objectives, establishing organizational unity early, and utilizing Value-Based Management to monitor post-merger market share.

Authors: S. Husman, S. H., Hussain, S. M., Md Daud, I. B., Abd Aziz, K. & Zamiruddin, R. A.

The Influence of Attitude, Norms, and Behavior on Licensed Aircraft Maintenance Engineers' Acceptance of BEM Professional Membership

Grounded in the Theory of Planned Behavior, this study uncovers how personal attitudes, peer opinions, and institutional support shape Licensed Aircraft Maintenance Engineers' (LAEs) decisions to register with the Board of Engineers Malaysia (BEM). Findings indicate that engineers are more likely to accept membership when they understand the benefits and feel empowered by organizational resources.

Authors: Liew, C. L., Ab Hamid, N. R., & Che Fauzi, F.